Enter your business name, address and phone number as they appear on up to six listings. The tool compares each against your website and shows exactly where they differ, separating harmless formatting differences from real conflicts.
Enter your business details exactly as they appear on each listing. The first one is treated as correct. Up to six listings.
What NAP consistency is
NAP stands for name, address and phone. Search engines and AI assistants build their picture of a local business by collecting these three facts from many places: your website, Google Business Profile, Justdial, IndiaMART, Facebook, industry directories. When the facts agree, the system is confident it is looking at one business. When they disagree, it has to guess whether “Shree Ganesh Engineering” in Chakan and “Shri Ganesh Engineering” in Nighoje are the same firm, and it may split your reviews and reputation across two half-known entities.
Three kinds of result
| Result | Example | Action |
|---|---|---|
| Identical | The same text, character for character | None |
| Same, formatted differently | “Pvt. Ltd.” against “Private Limited”, or “+91 98220 12345” against “09822012345” | Low priority. Align them when you next edit the listing |
| Different | A different plot number, a different phone line, “Shree” against “Shri” | Fix at the source |
The middle category is why this tool exists. A plain text comparison flags every listing as wrong because of a comma, and after ten false alarms people stop looking. This checker normalises before it compares, so what remains in the “Different” column deserves your attention.
Built for Indian addresses
Generic NAP tools are written for addresses in the United States. This one understands the conventions used here. It treats these as equivalent:
- Plot No. 14, Plot No 14 and Plot 14
- MIDC and M.I.D.C.
- Phase 2, Ph 2 and Phase II
- Rd and Road, Nr and Near, Opp and Opposite, Sec and Sector, Ngr and Nagar
- Pvt Ltd, Pvt. Ltd. and Private Limited
- A phone number with +91, with a leading zero, or with neither
- An address with or without “India” at the end
Addresses written in Devanagari are compared as written.
How to use it
- Put the version on your own website in the first box. That is treated as correct.
- Open each listing and copy the details exactly as shown, including punctuation.
- Rename the labels if your listings are on different platforms.
- Fix every “Different” result on the platform where it appears.
- Copy the canonical block at the bottom of the result and keep it somewhere your team can find it, so the next listing starts correct.
What this tool cannot tell you
It compares what you type in. It does not go out and find your listings, so it cannot tell you about a directory you have forgotten or a duplicate profile someone else created. It also cannot tell which version is right. If your website is the one that is out of date, put the correct details in the first box.
Frequently asked questions
We moved premises. Which address goes first?
The current one. Then expect the old address to show as “Different” on every listing you have not yet updated, which gives you the list to work through.
We have a landline and a mobile. Is that a conflict?
It can be. Pick one primary number and use it everywhere as the main phone. Add the second as an additional number where the platform allows.
Does this matter for AI assistants or only for Google Maps?
Both. An assistant asked for a recommendation in your city draws on the same directories, and conflicting details make it less likely to name you with confidence.
Related
- NAP consistency: the full guide
- Google Business Profile and AI answers: a local visibility checklist
- Organization Schema Builder: state the same details in structured data
- All free SEO tools