The trade-offs between an in-house SEO and GEO team and an agency, the questions that decide it, common hybrid models, and signs the current setup is not working.
Rohit Bhisey ·
How search intent works now that questions carry conditions, continue across turns and mix several goals, how to identify it for any query, and which page format matches each intent.
Gunakesh Parmar ·
How Indian vehicle dealers get found for local buying and service questions: separate showroom and service profiles, on-road price pages, dated offers, used stock pages and consistent listings.
Rohit Bhisey ·
Why B2B dashboards start counting the buyer too late, what Google retiring four attribution models in 2023 tells you, how AI answers widen the gap when only 1% of people click a source inside a summary, and what to put on the report instead of clicks.
Rohit Bhisey ·
How restaurants and cafes get recommended in Google, Maps and AI answers: a complete Business Profile, a text menu, consistent food platform listings, genuine reviews and a clear website.
Rohit Bhisey ·
Six design principles for AI agents that work with your website's data: narrow tools, read before write, human confirmation, defence against prompt injection, limits and logging, and data protection.
Ashruba Pankhade ·
How to audit and improve what people and AI assistants see for your company name: your website, profiles, knowledge panel, similar-name confusion, negative results and monitoring.
Rohit Bhisey ·
How Indian companies can become visible to buyers in the US, UK and Middle East: when to create market versions, URL structures, localised content, hreflang, local proof and measurement.
Gunakesh Parmar ·
What Indian institutes and edtech companies need on course pages, portals and local listings to be found and recommended, and how to publish outcome claims that are accurate and compliant.
Rohit Bhisey ·
How to set up a headless WordPress and Next.js site for search and AI crawlers: server rendering, SEO fields, revalidation, public sitemaps, redirects and keeping the backend out of search.
Ashruba Pankhade ·
How to earn accurate, relevant mentions in the publications and communities AI assistants read: finding targets, creating something worth covering, pitching and being a good expert source.
Rohit Bhisey ·
How to structure comparison pages so buyers and AI assistants can use them: verdict first, a fair table on shared criteria, dated facts, clear conditions and open disclosure.
Rohit Bhisey ·
How to find which review platforms and directories AI assistants cite for your category, and how to build profiles and collect genuine reviews that make you easier to recommend.
Rohit Bhisey ·
A step-by-step way to check robots.txt, your CDN or firewall, the server response and JavaScript rendering for ten search and AI crawlers, with a free Python script.
Ashruba Pankhade ·
Why HTML tables and data-dense writing help search engines and AI assistants quote you accurately, and how to build tables machines can read.
What information gain is, why AI assistants cite pages that add something new, and how to find the information only your business can publish.