E-E-A-T for New Companies Without Case Studies
How a new company can show experience, expertise and trust before it has case studies: visible people, publishable work, transparency and early independent signals.
Gunakesh Parmar ·
How a new company can show experience, expertise and trust before it has case studies: visible people, publishable work, transparency and early independent signals.
Gunakesh Parmar ·
Five signals that show whether appearing in AI answers is building awareness: branded search, direct and AI referral visits, share of voice, self-reported attribution and surveys.
Rohit Bhisey ·
What a trustworthy About page includes, how to replace adjectives with checkable facts, how to connect it with structured data, and why AI assistants rely on it to describe your company.
Gunakesh Parmar ·
A practical process for collecting more genuine reviews: the right moment, a direct link through the right channel, one follow-up, replies to every review, and the practices to avoid.
Rohit Bhisey ·
How restaurants and cafes get recommended in Google, Maps and AI answers: a complete Business Profile, a text menu, consistent food platform listings, genuine reviews and a clear website.
Rohit Bhisey ·
A free baseline you can run in fifteen minutes: build a buyer question bank, test it on ChatGPT, Gemini and Perplexity, score the answers, check your footprint off your own site, and work out which of three problems you actually have.
Rohit Bhisey ·
A simple, defensible way to calculate return on SEO and GEO: choosing a baseline, counting incremental enquiries, converting them to profit, allowing for time, with a worked example.
Rohit Bhisey ·
What Indian manufacturers and exporters need on product pages, company profiles and B2B marketplaces to be found by procurement teams in Google and AI answers, at home and abroad.
Rohit Bhisey ·
What Indian institutes and edtech companies need on course pages, portals and local listings to be found and recommended, and how to publish outcome claims that are accurate and compliant.
Rohit Bhisey ·
Ten common problems in business website copy that stop AI assistants from quoting it, each with a before-and-after rewrite and the principle behind it.
Gunakesh Parmar ·